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1. BE A GOAL SETTER.
What do you want to accomplish? Do you want
to save for college educations for your children? A new car? A
new home? You can have whatever you want, but you must want it
enough to do the things that have to be done to get it. Whatever
your goal, write it down and set a target date for reaching it.
Divide the time period into blocks of achievement that are
reachable. Work consistently toward accomplishing each day, each
week, each month what you set out to do. Goal-setting is a must
in every area of life. Little is ever accomplished without
definite goals.

2. BE A LIST MAKER.
Each evening list all the things you want to
get done the following day. That gives you an organized approach
to each day. As each task is finished, mark it off your list. It
is amazing how much gets done when one works with a
"things-to-do" list. Also, have a notebook listing appointments,
potential clients, repeat clients, and referrals, and keep it
with you at all times. You will be adding to it constantly.

3. BE ENTHUSIASTIC.
Enthusiasm is the high-octane "fuel" that
salespeople run on. Enthusiasm generates its own energy. Energy
and good health are synonymous with busy, happy people, people
who are achieving.

4. RECOGNIZE THAT THE MAGIC WORD IN SALES IS "ASK."
In directsales we don't have to wait for business to come to us. We create
our own business by asking for it. Ask for appointments, then you
can do business. Ask for business, then you will close sales. Ask
for referrals, then you always have a full list of potential
clients. Be quietly, yet firmly aggressive.

5. EXPECT NO'S.
Realize that no's are not personal. In sales, as
perhaps nowhere else, the law of averages works. Every no gets
you closer to a yes. Keep track of your ratio. It will help
improve your techniques. Are you getting ten no's to one yes? Is
your ratio five to one? Remember, the yes's are your income. Also
remember that "no" does not necessarily mean "no." Often a "no"
is simply a stall for more time to think. It may be a request for
more information about your product or your service. What your
client is actually buying is assurance. Assure here by your
helpful attitude and your complete honesty, that you want what is
best for her. She will most likely respect you and do business
with you.

6. SCHEDULE TIME WISELY.
A schedule is the roadmap by which
salespeople travel. It takes the frustration out of the day. It
assures that the necessary things get done and get done on time.
Plan your work then work your plan.

7. BE POSITIVE IN YOUR ATTITUDE.
Success in sales, as in all
areas of life is 90 percent attitude and 10 percent apitude. All
of us must work at developing habits of constructive thinking. I
am proud to be a salesperson. Sales make the wheels of our
economy turn. Bernard Baruch, advisor to several presidents, is
quoted as saying, "If every salesperson sat down and took no
orders for twenty-four hours, it would bankrupt our country!"
Every company that manufactures any kind of product depends upon
salespeople to move that product. Without salespeople business
would be paralyzed.
Remember, sales is one of the highest paid of all professions.
Statistics show that good salespeople enjoy incomes far above the
average.

8. HAVE AN OFFICE AREA.
Most direct salespeople work from their
own homes, but it is essential to have a place where you can work
in a organized and efficient manner. An office plus a strict
working schedule gives you dignity. Both are absolutely essential
for efficient operation and accurate record keeping, so important
to the success of any business.

9. BE INVOLVED.
Most sales organization offer contests to
stimulate production. Include winning contests as part of your
business goals. Contests make your business fun as well as adding
considerable dollar value to your income. One of my prized
possessions is a lovely grandfather clock earned as a contest
prize.

10. LEARN TO HANDLE MONEY INTELLIGENTLY.
A regular nine-to-five
job usually means a paycheck at the end of the second week.
Direct sales "reps" handle money constantly. Direct sales is
instant income and constant income. Therefore. it is absolutely
necessary to become an efficient money manager.