Thursday, 6 November 2008
The following tips are the tricks and methods
to increase your search engine rank.
1.USE KEYWORK FILE NAMES
By naming your html file relevant to your keywords, you
can gain a slight advantage..
i.e. http://www.karate-maniac.com/karate_clubs.htm)
This is a relatively minor aid so don't go overboard
with it.
2.AVOID USING ROBOTIC SUBMISSIONS TO THE TOP SEARCH ENGINES
When submitting your web page to one of the top 8 search
engines, try to post your page manually rather than using
any automated software or sites that post for you to get
into the prime searchengines.
Here is a list you should post manually to: Google-Yahoo-
Alta Vista- InfoSeek-WebCrawler-Apollo-Yellow Pages Online-
-Open TextIndex-Excite Lycos-WWW Worm-MSN
3.BE SURE TO USE YOUR KEYWORDS IN YOUR PAGE TITLE
Many search engines will look to see what words you have
used in your page title tag.
4.GET YOUR PAGE LINKED FROM OTHER SITES
Some search engines will increase your relevancy if your
site is linked to from other sites.
5.AVOID USING JAVA AND FRAMES IN YOUR PAGES
Search engine robots have a difficult time with pages
containing Java and frames (not the Java Script tip below
which is ignored by search engines).
6.THE FIRST 250 WORDS OF TEXT
Search engine robots scrutinize the first 250 word of
text in your page for relevancy and keyword count.You must
use your keywords in the appropriate proportions in this
part of your page.
7.DO NOT USE THE META REFRESH COMMAND
InfoSeek and other search engines are
currently not accepting pages containing the meta refresh
command.
8.USE LINKS CONTAINING KEYWORDS
One way to increase a keyword count is to use a series of
working or non-working links containing a description and
ink that incorporate your keywords. This also has the
advantage of providing links to other web sites from your
page which the search engines also look for.
9.USE THE IMAGE ALT TAG TO INCREASE YOUR KEYWORD COUNT
Every image allows you to include a text description of
that image in the alt tag. Use these tags to incorporate
keywords or phrases to increase your keyword count.Search
engines do consider alt tags in their relevancy rankings.
10.MAKE USE OF KEYWORD SYNONYMS IN THE FIRST 250 WORDS OF TEXT:
Search engine robots also look for synonyms when arriving
at their relevancy ranking. In addition to place the
proper number of keywords in the first 250 words of text
also include synonyms to these words. For example, if one
of your keywords is CLOCK you would want to use the
synonym WATCH in your text also.
11.USE KEYWORDS IN PLURAL
Try to use your keywords in the plural form. Such as,
CLOCKS instead of CLOCK. A user search on the keyword
CLOCK will find both CLOCK and CLOCKS but a user search
for CLOCKS will usually not turn up pages using the
keyword CLOCK in singular form.
12.KEEP META TAG DESCRIPTION TO 25 WORDS OR LESS
Most search engines will truncate your description if it
is too long deleting possible key points you are trying to
convey. Keep your meta description to 25 words or less to
avoid having posted an incomplete message to readers.
13.WHAT KEYWORDS WILL BRING PEOPLE TO YOUR SITE
First, think up some key words that are relevant to your
site. Try to come up with about 30 or 40 to start with,
then narrow that down to the best 20, the best 10 and
the best 5.
Labels: TIPS
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